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  • 4 Easy Ways to Boost Your Sales

     
    Here are 4 easy ways you can boost your sales for little or no new expense ...and without making major changes in your selling process. 1. Focus on What Your Customers Really Want Your customers really don't want your products or services. They don't even want what those products or services do for them. What they really want is to gain the specific feeling they get after buying and using your products or services. Keep this in mind when you create web pages, sales letters and other selling presentations....
     

    How to Master the Art of Salesmanship

     
    I put together this little article because, although basic, we all must "master the art of selling". With out this skill, the foundation on which you build your business will not be a solid one. Mastering the "art of selling" is simply knowing how to present whatever it is that you're selling, to the buyer in such a manner that they feel buying it from you will solve their problems or fulfill their dreams. Anybody can sell anything to anybody. The thing is, some things are harder to sell than others and require different kinds of presentations....
     

    8 Sales Lead Generation Methods

     
    I've been getting lots of email from my readers lately. And one thing that I hear often is that people need more sales leads. In order to generate sales leads, you need three things: A written profile of your target prospect, A list of suspects containing potential prospects, A method of reaching your sales prospects. In this article, I am going to discuss eight proven methods of reaching your sales prospects. Complementary Partner Referrals I put this sales lead generation method first because this one generates the highest quality sales leads....
     

    3 Ways To Overcome Pricing Challenges

     
    How many times have you had a customer say to you; I've been shopping around and XYZ mortgage company can get me a better rate and won't charge me any points. well . . . The lower rate might hold some truth to it but lets face it . . . Nobody works for free! Here are three things you can do too win your customer over when faced with rate and pricing challenges. 1. Sell Yourself When a customer is shopping around, the information they give you is usually false, because they are bluffing. You can't blame them, they, like all of us, are looking for the best deal possible....
     

    The Ultimate Think Differently Sales Tip

     
    Sales drive revenues, and revenues drive companies. Companies, then, are only as good as their sales people. In a society that has become increasingly immune to typical sales pitches, competition for consumer dollars has reached a fever pitch. Consumers are inundated daily with various versions of sales propositions: email, cold calls, fliers and brochures, special offers, internet banners and offers, you name it. How can you expect to compete in this environment? One simple but effective method: Fire your sales people....
     

    7 Keys to Turning Cold Calls Into Warm Calls

     
    Let's face it when it comes to cold calling many of us fear being rejected. What if I was to tell you I have come up with 7 keys to turning your cold calls into warm calls? Would you believe me? Try these 7 cold calling ideas for yourself and see just how easy making a cold call can really be. 1. Change Your Mental Objective Before You Make Your Call When making a cold call the traditional way, your main objective is usually to try and get the appointment or make the sale. The main problem with that is when you do make the call it is quite clear to the person on the other end of the phone that this is your goal and they usually think of an excuse to get you off the phone before they have a chance to hear what you have to say....
     

    Boost Buyer Confidence By Assuming The Sale

     
    I saw something in town the other day that just really struck me as funny. Not only that, however, it really nailed home a strong lesson for me about how to make more money. I was driving down main street past this old building. I don't know exactly what the building had been used for, possibly a warehouse or something along that line. The thing that was funny about it, however, was the sign it had mounted on the front. It was a sign that had been there for some time, but I'd never really noticed what it said before....
     

    8 Must Questions to Ask in Every Sales Situation

     
    Solving people's and organization's problems is ultimately whatbusiness is all about. Effective selling involves defining yourexisting or potential customer's problems. If properly "sold",a sales prospect will have his problems solved with yourcompany's products or services. To be successful at selling, you must systematically approach customers with a provenrepertoire of qualifying questions that allows you to clearlyunderstand your customer's current business challenges. In order to most effectively solve your customer's problems youhave to ask questions, the "...
     

    How To Get Clients To Take Immediate Action

     
    Are you tired of excuses? Looking for a persuasion technique to get people to take immediate action? Are prospects saying things to you like: "I'll think it over and get back to you?" "I need to talk it over with my wife." "Call me next week and we'll set up an appointment." Then create a sense of urgency and get your clients to want what you have now! The first step in getting people to take immediate action is for them to perceive your product or service as being in demand or in limited supply....
     

    Closing The Sale

     
    So -- you've just gotten off of the phone with a potential client. You've explained what you do and how you can help them -- and they still didn't end up hiring you. Where did you go wrong? You are EXPERIENCED, you are professional -- and yet you seem to have a hard time turning those leads into paying clients. Perhaps you are approaching the situation from the wrong perspective. Maybe you are focusing too much on the sale and not enough on the potential for a RELATIONSHIP with this person. Your goal during the "...
     

    Turning Sales Techniques Into Sales Success!

     
    The goal of all sales training is not just to teach solid selling principles and techniques, but to actually help participants increase the number of new accounts (products and/or services) they sell and improve their multiple sales ratios. Unfortunately, many sales and service industry professionals gain an intellectual awareness of the methods of selling from the sales training they receive, yet fail to improve their bottom line sales results by systematically using the concepts in their daily transactions....
     

    How One Simple Concept Can Increase Your Sales

     
    We all want to belong. As humans we feel the need to fit in somewhere, anywhere. I call it the "herd mentality"... we tend to follow what everyone else is doing. Well, Bob and Bill across the street each have satellite dishes... that means I have to get one too. Everyone is driving around in a SUV... that means I have to drive one too. Everyone is wearing baggy pants... that means I have to wear them too. Everyone is carrying around a cell phone... that means I have to carry one around too. My friends are drinking Smirnoff Ice....
     

    How To Attract Buyers Using The Right Sales Terminology

     
    It is always important that you use the right terms when marketing your product to potential buyers. The right terminology may mean increased enquiries for your product and possibly more sales. Failure to use these terms may leave potential customers undecided or going to the competition to satisfy their needs. Your competitors may be making more sales by using these terms intelligently while you are still stuck with dry unattractive terms in your promotional materials. In using these attractive terms care must be taken not to overuse them or to display mere rhetoric with no matching action to back them....
     

    Prep Your Customer

     
    When I first moved to Seattle, I worked for 9 years as a paint contractor. It is amazing the lessons I learned from this field, that I now carry into the field of sales. For example, before anyone can paint, you must plan what colors and textures you would want. You must have a vision of the finished product before you start. Next will come the preparation work. Before you apply a long-lasting, beautiful finish, you must "prep" the surface by washing, spackling, caulking, or priming. The actual painting comes only after you have spent countless hours preparing for it....
     

    The Reason Why They Buy

     
    If you're a business person you want to sell your product or service. If it's been a struggle, then you probably aren't giving your potential customers a good "Reason Why" they should buy from you. Take off your "business person" hat for a minute, and put on your "consumer" hat. You ARE a consumer when you need products other than your own. And why do you buy what you buy? Not just because it's there. Not because someone else needs your business. You buy because you think the product will meet your wants and needs....
     
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